One comment on “Wednesday, Beverly K. Eakman”

1. I just have to take issue with what the first caller said, I find it very hard to believe Dr. Joseph Goebbels lifted Bernays up on a pedestal.

   The following is an excerpt from Dr. Goebbels 1934 Nuremberg Rally speech about propaganda, I highly suggest people read it.

   “…Good propaganda does not need to lie, indeed it may not lie. It has no reason to fear the truth. It is a mistake to believe that the people cannot take the truth. They can. It is only a matter of presenting the truth to people in a way that they will be able to understand. A propaganda that lies proves that it has a bad cause. It cannot be successful in the long run. A good propaganda will always come along that serves a good cause. But propaganda is still necessary if a good cause is to succeed. A good idea does not win simply because it is good. It must be presented properly if it is to win. The combination makes for the best propaganda. Such propaganda is successful without being obnoxious. It depends on its nature, not its methods. It works without being noticed. Its goals are inherent in its nature. Since it is almost invisible, it is effective and powerful. A good cause will lose to a bad one if it depends only on its rightness, while the other side uses the methods of influencing the masses…” – Dr. Joseph Goebbels

   German Propaganda Archive Calvin College
   Background: If you have seen a clip of Goebbels speaking, it is likely the conclusion to this speech, taken from Riefenstahl’s film of the 1934 rally, Triumph des Willens. Goebbels gave a speech each year at the Nuremberg Rally, often focusing on propaganda. Here he presents Nazi propaganda as the model for the rest of the world, calling it the “background music” to government policy.
   The source: Der Kongress zur Nürnberg 1934 (Munich: Zentralverlag der NSDAP., Frz. Eher Nachf., 1934), pp. 130-141.

   Goebbels at Nuremberg — 1934

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